GENERAL
Body Sleeve Labels, the New Favourite of Modern Packaging
A body sleeve is a heat-shrink label that wraps the product body 360 degrees. Its advantages for design space, durability and brand awareness.

In short: A body sleeve label is made from heat-shrink films such as PET or PVC and wraps the product body 360 degrees. It turns the whole surface into design space, is durable and makes the product stand out on the shelf.
What is a body sleeve label?
It is a label that fits tightly onto the product when heat is applied and wraps the entire product. It is often called a shrink sleeve label; in fact a body sleeve is a shrink sleeve application that covers the whole body.
Advantages
- 360° design: more space for information, logos and visuals.
- Durability: quality films resist abrasion and moisture.
- Brand awareness: colours, shapes and patterns attract attention on the shelf.
Where is it used?
It is common in food and beverages, cosmetics, cleaning products and pharmaceuticals. Clear or opaque options offer different design alternatives.
Environmental benefits
Produced with recyclable materials and eco-friendly inks, body sleeves combine attractive and environmentally conscious packaging.
Body sleeve or classic label?
Body sleeves suit curved packs and designs that use the whole surface; printed labels suit flat surfaces and economical solutions.
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